Cookie statement

The purpose of this cookie statement is to inform you on how we collect your personal data using cookies and other monitoring technologies when you visit our website.

Last update of cookie statement: 9 January 2018.

1. Who is responsible for the processing?

Natural Granen Gebroeders De Scheemaecker NV, having its registered office at Metropoolstraat 28-29, 2900 Schoten, Belgium, is responsible for the processing of personal data as described in this cookie statement.

A data protection officer has been appointed within the group of companies to which Natural Granen belongs. This person monitors the protection of your personal data. You may contact him/her at

2. What are cookies and personal data?

Cookies are small text files that can be saved on your computer (or other devices with internet access, such as a smartphone or tablet) when you visit the Natural Granen website. This text file contains the following information: the name of the website from which the cookie originated, the ‘lifespan’ of the cookie (i.e. how long the cookie will remain on your computer/device), and the value, which usually consists of a unique, randomly generated number.

Some cookies can collect your personal data, i.e. information that we know about you as a user of the website.

3. How do we ask permission to install cookies?

When visiting the website, you will see a banner at the bottom of the page that informs you of the use of cookies on this website. All information relating to these cookies can be read in this cookie statement.

We base ourselves on your implicit permission for installing the analytical cookies. When you continue to browse the website, we consider this to be your permission to install cookies on your device. If you do not want any cookies installed, see section 5, ‘Managing or deleting cookies’.

4. What cookies do we use?

4.1 Third-party cookies

Third-party cookies are cookies that are installed on your device by another domain than the Natural Granen website. In this case, it is analytical cookies from other parties than Natural Granen, who collect information about the technical data of the exchange and the use of the website to improve the operation thereof and show you content based on your interests.

Google Analytics

Google Inc. installs cookies via our website as a part of their analytics service. This service provides us with reports on how visitors use our website. As a rule, the information we receive on your browsing behaviour is sent to a Google server in the United States of America and stored there. Google then provides us with a report based on this data with information about how visitors use our website. The Google Analytics cookies collect information about how you use our website (the pages you visited, average duration of your visit, etc.). Thanks to the content of these cookies, we can improve the content on our website. We cannot give you the exact names of the cookies used because these change often, but you can find more information about Google Analytics and read the Google Privacy Policy on and on

Google can provide this information to third parties if Google is legally required to do so or if these third parties process the information on Google’s behalf. We have no influence upon this.

We base ourselves on your implicit permission for installing Google Analytics cookies. When you continue to browse the website, we consider this to be your permission to install these cookies on your device.

5. Managing or deleting cookies

Most internet browsers are set up to automatically accept these kinds of cookies. You can refuse or delete cookies via your browser settings. The method for doing this depends on your browser. Consult your browser’s Help user guide, and if necessary, you can also consult your browser’s Help function. Please note: you must always set the settings per browser and per computer/device!

If you do not want Google Analytics to use your data, you can install the Google Analytics Opt-out Browsers Add-On. This add-on lets Google Analytics know that you do not want your browsing data to be collected.

The refusal or deletion or deactivating of cookies can result in certain functions on the website operating poorly or not at all. This can have a negative impact on your experience of the site.

6. Do we use any other monitoring technologies?

6.1. Log files

When you visit the website, we automatically collect technical data (log files) to improve the user-friendliness of the website.

What personal data?

Specifically, we collect your computer’s or other device’s IP address, the pages you visited, and the internet browser that you use to browse, and the duration of your visit to the website.

What do we use your data for?

The processing of this data is essential for optimising our operational management. We use this technical data to improve the operation, user-friendliness, and security of our website. Based on the data for all website visitors, we can also see how many visitors we have per month, when they visited, which pages were visited most, which browser was used, and if there were problems during a visit to the website.

What is the duration of storage?

We store log files for a period of three days.

6.2. Pixel tags

Pixel tags, also known as web beacons, are small graphic images that are installed on webpages, which can be used to determine if you saw the page or not. Google Analytics pixel tags may be on our website. This can collect information that supports the promotional activities and the website development. The information that is obtained by these pixel tags is not personally identifying, but we may be able to identify you through a certain combination of data. We have no influence upon these pixel tags.

7. Would you like to ask us a question or exercise your rights of access, correction, objection, limitation, or deletion?

Consult our privacy policy in this regard.

8. Changes to this statement

If we make changes to this cookie statement, the amended statement will be published here with a mention of the revision date at the top. If we make significant changes to this statement, which changes our privacy practices in this regard, we can also inform you of this in another manner, e.g. by sending you an email or publishing a communiqué on our website before the changes come into effect.

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